How to create a dynamite niche marketing strategy
Niche marketing is the process of selling to a specialty segment of the market. With today’s guest, Bryan Jardin, we discuss how your brand can drive growth in the new normal with niche marketing.
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Niche marketing is the process of selling to a specialty segment of the market. With today’s guest, Bryan Jardin, we discuss how your brand can drive growth in the new normal with niche marketing.
Why can’t being black in the workplace be viewed as an asset? Tony Effik, Managing Director at Google and Founder of Black and Brilliant, shares his insights about diversity in marketing, and his outlook on the next digital advertising trends.
Do you know how to attract the best talent in 2021? According to our podcast guest, Ulrich Puntigam, Founder of CONOUT, the best strategy you can have is building a positive work environment that goes beyond superficial perks and drinks over Zoom.
The financial and technology industries are becoming more sustainable, but what lies ahead? Alessandra Sollberger, an impact entrepreneur, and investor, shares how impact investing can make a positive difference in the world.
Women in managerial positions encounter obstacles that cloud their path to success. In part two of this series, our female leaders reveal how women can overcome male cliques and the constant need to prove themselves in the workplace.
Women in the workplace face a number of obstacles to success every day. From microaggressions to female rivalry, in part one of this series our resident HR expert unpacks how women can overcome the challenges they face.
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IMP{ACT NOW} The business of doing good. How Sustainability is an impact imperative to the future of business | A Webinar and Live Panel
The global pandemic may not be over yet, but so far it has undoubtedly shaped the way we think, behave and work. Our podcast guest Eliot Robinson, CEO of Dunk and a Gen Z TikTok star, shares how the pandemic has caused a major shift within us and within society.
Purpose without impact is no more than ambition without results, therefore it is essential to assess the effect a company makes. Read more to gain insights into impact measurement and how to communicate your impact.
Theresa Imre, Managing Director of the successful digital farmers’ market markta.at, reveals in the current podcast what digital content marketing has achieved for her start-up.
Let us keep you posted!