We created an NF Kinder Toolbox, a digital manual consisting of:
- All the important information on ways to help
- Adaptable high-quality materials to share on social channels
- Contact points to get information and support from
- Ways to collect donations (financial, but also volunteering time and effort)
- New ideas to activate the network for a good cause
Last but not least it was also a helping hand towards the ones affected by NF and an overview of the important work of NF Kinder.
The toolbox was sent out to the targeted audiences but also as information for partners, doctors, researchers, patients and their social environment.
Besides the informational aspect the tonality, wording and brand identity can also be found in the toolbox. Designed as a manual in a square format the toolbox can be used and shared as a social media asset and is easily attachable to every campaign.