We sit down with Travis Leggett, our well-established Senior Copywriter & Content Creator to talk about B2B content marketing tips and strategies. Read his interview to better understand B2B content marketing efforts and get a new perspective on creating content for business-to-business communications.
What do B2B clients want from their content strategy?
What are the main differences between a B2C and a B2B client?
What would you say the main focus of a B2B client is?
What does the strategic planning process look like?
Is social media worth it for B2B?
How does branding factor into B2B?
How can a B2B client come out on top of the competition?
Why is B2B marketing important now in COVID-19 times?
Read other articles connected to B2B marketing
The world is still uncertain and now we’re all wondering what’s in store for 2021. Adapt your B2B marketing strategy with the latest trends to start off strong in the new year.
We sat down with strategic planner and account director — Agnes Zottl — to discuss insider tips for getting the most out of your B2B campaign.